Rally for Change

Anytime you check-out at City Market, you can choose to "round up" your total to the nearest dollar. Each month, that spare change is donated to three great non-profits that align with the Co-op's mission. 

50% Partner (every month):

Chittenden Emergency Food Shelf

www.feedingchittenden.org

March's 40% Partner:

Pine Island Community Farm

Pine Island Community Farm represents a partnership between the Vermont Land Trust and the Association of Africans Living in Vermont.  It supports New American farmers who wish to raise goats, chickens, or garden crops at the farm and sells pasture grown animals to families who wish to slaughter their own goats and chickens for meat.

The farm is intentionally evolving to meet the demand for locally produced and culturally significant foods, as well as provide a locale where people can deepen their relationships with the land, nurture cultural values and traditions, and broaden their community connections.  As it seeks to rejuvenate the spirits of all who use it, Pine Island Farm works in harmony with the natural environment, ensuring that both people and place are better for having been a part of this endeavor.

http://www.pineislandfarmvt.com/

March's 10% Partner:

Girls Rock Vermont

Girls Rock Vermont is a music education program dedicated to building self-esteem and encouraging self-expression. Their summer camp programming provides girls with the opportunity to participate in an environment that fosters leadership, encourages social change, and cultivates a supportive community of female peers and mentors. Over the past 6 years they have hosted camps and they have two weeks of really fun camps scheduled for this summer. The camps contain 50 girls and approximately 50 volunteers. During camp girls choose an instrument (drum, bass, guitar, keys and this year electric ukulele) and form bands. They work on the performance of one original song and at the end of the week rock out at Higher Ground for their community of family and friends.

Girls Rock Vermont is part of a larger Girls Rock Camp Alliance that has over 70 member camps all around the world.

https://girlsrockvermont.org/

About Rally for Change

In October 2014, City Market updated its program for collecting donations at the register! Previously, we selected a different non-profit each month and donated 5 cents for each bag our customers reused (our "Change for Local Non-Profits" program). Every register also included tear off coupons so customers could donate to the Chittenden Emergency Food Shelf. In addition, each year in February we sold $1 Hearts for the Intervale Center and in September $1 Lunch Trays for Hunger Free Vermont, with all donations going to each respective organization. We've consolidated all of these programs into our new "Rally for Change" program which allows customers to "round up" their order at each register, each time they check-out at the Co-op.

In the name of education, opportunity, and streamlining how we do things here at the Co-op, we created a Rally for Change program! This program allows customers to “round up” their payment at the register (e.g., a $25.42 checkout could be rounded up to $26 for a $0.58 donation). The Co-op will then donate this “round up” change to a variety of local non-profits each month (so, not just one!) that are doing amazing work in our community. Want to round up to the nearest five or ten dollars? You can do that too! Each month, we’ll share who will be receiving the donations (in our newsletter, with store signage and through staff education).

With more than 4,000 transactions each day through our registers, we all have the opportunity to share what we think of as “small change” to rally for bigger community-wide change. This new Rally program will take the place of the “tear off” coupons we have at the registers and will also take the place of our Change for Local Non-Profits (or bag refunds) program.

Not to worry, a large percentage of each month’s donation will go to the Chittenden Emergency Food Shelf and we anticipate that this program will actually increase their donations. Through this new program, we will also continue to offer donations to local non-profits that are on the waiting list for our previous "Change for Local Non-Profits" bag refund program (and any new ones that we add to the list!). Here’s how the donation percentages will work out each month:

  • 50% to the Chittenden Emergency Food Shelf, every month

  • 40% to an organization that aligns with the Co-op’s Global Ends

  • 10% to a local non-profit that may not directly align so closely with our Global Ends, but still works to make our community a better place (much like the Change for Local Non-Profits Program)

This new program gives our cashiers and staff an opportunity to engage with our customers and together we’ll both support and learn more about the organizations that make our community a better place to live. We’re excited to give it a try and are interested to hear what you think!

Past Recipients

Do you run a local non-profit that aligns with our Global Ends?

Your organization can apply to become a Rally for Change 10% Partner. We are currently filling slots 2 years out (it's a popular program and our community has many amazing non-profits!). Visit our donations page to learn how to apply.