The Big Cheese Sale
Calling all cheese lovers – it’s the first-ever Big Cheese Sale at City Market! Your favorite local and international cheeses, charcuterie and more will be on sale and available for sampling at both store locations.
Event Details
Wednesday, March 18 – Wednesday, April 1, 2026
Discover big savings on more than 40 local, artisanal, and unique cheeses perfect for every palette and budget—from cheddar and brie to blue and mozzarella. Find new faves with our in-store demos and sampling of local cheeses, charcuterie, beverages, and more! Did we say BIG?
Cheese Vendors & What’s on Sale
We’re proud to work closely with dedicated local cheesemakers whose care, skill, and passion show up in every cheese they make.
- Boar's Head — save $1
- Boston Post Dairy — up to 15% off
- Champlain Valley Creamery — save $1.50 or more
- Green Mountain Blue Cheese — save $3
- Jasper Hill Farm — starting at $7.49
- La Station — save $1
- Maplebrook Farm — starting at $4.99
- Plymouth Artisan Cheese — save $2
- Shelburne Farms — save $1 or more
- Stony Pond Farm — save $3 or more
- Sweet Rowen Farmstead — save $1.50
- Vermont Salumi — starting at $7.49
- von Trapp Farmstead — save $5 or more
- Woodlawn Farm — save $5 or more
Demonstrations & Samplings
Sampling is great way to sample and experience our cheeses before purchasing—not to mention enjoying a little slice of heaven! Try samples throughout the Big Cheese Sale in addition to these demos below. Stay tuned for more!
- Wednesday, March 18
- 11 a.m. - 2 p.m. @ Downtown: Stony Pond Farm
- Thursday, March 19
- 11 a.m. - 1 p.m. @ South End: Boars Head
- 11 a.m. - 2 p.m. @ Downtown: Champlain Valley Creamery
- 3 - 5 p.m. @ South End: Shelburne Farms
- Friday, March 20
- 11 a.m. - 2 p.m. @ Downtown: La Station
- 3 - 6 p.m. @ South End: Vermont Salumi
- Saturday, March 21
- 11 a.m. - 2 p.m. @ Downtown: Shelburne Farms
- Sunday, March 22
- 11 a.m. - 1 p.m. @ Downtown: Sweet Rowen Farmstead
- Monday, March 23
- 3 - 6 p.m. @ Downtown: Green Mountain Blue Cheese and Plymouth Artisan Cheese
- Tuesday, March 24
- 11 a.m. - 2 p.m. @ Downtown and South End: Jasper Hill Farm
- Thursday, March 26
- 11 a.m. - 2 p.m. @ Downtown: Woodlawn Farm
- 3 - 6 p.m. @ South End: Green Mountain Blue Cheese and Plymouth Artisan Cheese
- Friday, March 27
- 11 a.m. - 2 p.m. @ Downtown: Plymouth Artisan Cheese and Blake Hill
- Saturday, March 28
- 11 a.m. - 2 p.m. @ Downtown: Shelburne Farms
- Sunday, March 29
- 11 a.m. - 2 p.m. @ Downtown: Vermont Salumi
- Monday, March 30
- 11 a.m. - 2 p.m. @ Downtown: von Trapp Farmstead
- Tuesday, March 31
- 11 a.m. - 2 p.m. @ Downtown: Maplebrook Farm
- Wednesday, April 1
- 11 a.m. - 2 p.m. @ Downtown: Leftover samples!
5 Wine & Cheese Pairings
We’ve partnered with our friends at Vermont Wine Merchants to share their top wine and cheese pairings along with flavor profiles. Check out these 5 wine and cheese pairings you’ll find at City Market that will make you feel like a cheese and wine connoisseur.