Rally for Change

Anytime you check-out at City Market, you can choose to "round up" your total to the nearest dollar. Each month, that spare change is donated to three great non-profits that align with the Co-op's mission.

Rally for Change40% Partner (every month):

Chittenden Emergency Food Shelf


July's 50% Partner:

Vermont Works For Women

Based in Winooski, Vermont Works for Women helps women and girls recognize their potential and explore, pursue, and excel in work that leads to economic independence.

We work toward the day when women and girls make confident, deliberate choices about life and work that reflect an expansive grasp of the world’s possibilities, a fearless commitment to pursuing their dreams, and that contribute to the vitality of our communities.

We have 3 strands of activity:

  • Employment success for women: training in non-traditional careers that pay livable wages; helping women leaving prison and on public assistance overcome employment barriers; operating FRESH Food, a social enterprise that trains women in professional culinary skills.
  • Investment in girls, the next generation: building confidence, leadership skills, and career awareness in middle and high school-aged girls; experiential learning in STEM and trades fields through Rosie's Girls, a summer program.
  • Systems and culture change: changing systems and cultural norms that limit girls' and women's aspiration, achievement, and contribution to our economy.

July's 10% Partner:

Vermont Green Building Network

Founded in 2002, the non-profit Vermont Green Building Network (VGBN) is the VT Chapter of the U.S. Green Building Council (USGBC). VGBN works with the building industry to achieve its vision of fostering green building in Vermont, contributing to a thriving local economy, a healthy environment, and high quality of life in all communities. VGBN’s mission is to increase Vermont’s participation in green building and promote the environmental, financial, community, and health benefits of ecologically responsible design, and building operation practices. 

VGBN is primarily a volunteer-driven organization, and the support of members is critical to our success in carrying out the annual Vermont’s Greenest Awards Competition, education and advocacy work. We have over 70 members listed in our online member directory, and we also maintain a mailing list to which 500 Vermont green building professionals subscribe. Our Annual Meeting brings together members and friends to network and share green building practices and ideas.

The founding members of the Vermont Green Building Network (VGBN) believed in the power of a networking organization to promote green building practices in Vermont. VGBN was formed in 2002 with seed funding provided by the Vermont Department of Public Service to bring people together interested in transforming the way we build – to share ideas, learn strategies, and connect with partners. The organization became a registered 501(c)(3) in January 2004. In April 2005, VGBN became the Vermont Chapter of the U.S. Green Building Council (USGBC), connecting us to a network of over 70 other USGBC Chapters across the country.

The Vermont Green Building Network is the host of the annual Vermont’s Greenest Building Awards Competition. This statewide competition recognizes exemplary residential and commercial buildings that meet the highest standard of demonstrated energy performance. Winners of the awards competition are announced at VGBN’s annual Vermont Green Building Gala, where projects are showcased as inspirational, model green buildings in Vermont. Past award recipients include Yestermorrow Design/Build School, Vermont Law School’s Center for Legal Services (project led by TruexCullins), the Bennington Superior Courthouse and State Office Building (project led by Maclay Architects), the Norwich Vermont House (project led by Pill-Maharam Architects), and the Putney School Field House (project led by Maclay Architects).  

VGBN’s goals:

  • Promote collaboration among individuals and organizations that provide or use green building services, products and technologies
  • Advocate for ecologically responsible building practices and sustainable development
  • Educate the public and building professionals about green design, construction and building operations
  • Increase the use and sale of Vermont sustainable building services, products and technologies
  • Increase the percentage of ecologically responsible buildings in Vermont


About Rally for Change

In October 2014, City Market updated its program for collecting donations at the register! Previously, we selected a different non-profit each month and donated 5 cents for each bag our customers reused (our "Change for Local Non-Profits" program). Every register also included tear off coupons so customers could donate to the Chittenden Emergency Food Shelf. In addition, each year in February we sold $1 Hearts for the Intervale Center and in September $1 Lunch Trays for Hunger Free Vermont, with all donations going to each respective organization. We've consolidated all of these programs into our new "Rally for Change" program which allows customers to "round up" their order at each register, each time they check-out at the Co-op.

In the name of education, opportunity, and streamlining how we do things here at the Co-op, we created a Rally for Change program! This program allows customers to “round up” their payment at the register (e.g., a $25.42 checkout could be rounded up to $26 for a $0.58 donation). The Co-op will then donate this “round up” change to a variety of local non-profits each month (so, not just one!) that are doing amazing work in our community. Want to round up to the nearest five or ten dollars? You can do that too! Each month, we’ll share who will be receiving the donations (in our newsletter, with store signage and through staff education).

With more than 4,000 transactions each day through our registers, we all have the opportunity to share what we think of as “small change” to rally for bigger community-wide change. This new Rally program will take the place of the “tear off” coupons we have at the registers and will also take the place of our Change for Local Non-Profits (or bag refunds) program.

Not to worry, a large percentage of each month’s donation will go to the Chittenden Emergency Food Shelf and we anticipate that this program will actually increase their donations. Through this new program, we will also continue to offer donations to local non-profits that are on the waiting list for our previous "Change for Local Non-Profits" bag refund program (and any new ones that we add to the list!). Here’s how the donation percentages will work out each month:

  • 40% to the Chittenden Emergency Food Shelf, every month

  • 50% to an organization that aligns with the Co-op’s Global Ends

  • 10% to a local non-profit that may not directly align so closely with our Global Ends, but still works to make our community a better place (much like the Change for Local Non-Profits Program)

This new program gives our cashiers and staff an opportunity to engage with our customers and together we’ll both support and learn more about the organizations that make our community a better place to live. We’re excited to give it a try and are interested to hear what you think!

Past Recipients

Do you run a local non-profit that aligns with our Global Ends?

Your organization can apply to become a Rally for Change 10% Partner. We are currently filling slots 2 years out (it's a popular program and our community has many amazing non-profits!). Visit our donations page to learn how to apply.