Rally for Change

Anytime you check-out at City Market, you can choose to "round up" your total to the nearest dollar. At the end of the month, we donate 50% of those funds to the Chittenden Emergency Food Shelf, 40% to an organization that aligns with our Global Ends, and 10% to a local non-profit.

In March, you collectively donated $26,079.11

  • $13,039.56 for the Chittenden Emergency Food Shelf
  • $10,431.64 for the Intervale Center
  • $2,607.91 for Vermont Cares

April's 50% Partner: 

Chittenden Emergency Food Shelf

The Chittenden Emergency Food Shelf is the largest direct service anti-hunger organization in Vermont. The Food Shelf provides critical nutrition assistance to more than 11,000 Chittenden County residents who struggle with food insecurity and hunger every year. Food Shelf programs provide groceries, hot meals, job training and support for thousands of our neighbors.

April's 40% Partner:

Vermont Foodbank

The Vermont Foodbank is the state’s largest hunger-relief organization, providing nutritious food and promoting health through a network of 215 food shelves, meal sites, senior centers and after-school programs, and directly to families, children, older adults and individuals at schools and hospitals. In 2017, the Vermont Foodbank distributed nearly 12 million pounds of food to 153,100 Vermonters.  The Vermont Foodbank, a member of Feeding America, is nationally recognized as one of the most effective and efficient nonprofits and food banks in the nation. Learn more by clicking here.

April's 10% Partner:

HANDS (Helping and Nuturing Diverse Seniors)

Martha’s the reason that HANDS was originally established. On Christmas Day about 13 years ago, Megan Humphrey and Terry Hotaling delivered a hot meal to her. Martha said, “Why did I ever think this was a good idea, to be home alone on Christmas?” Megan’s response was, “Next year, let’s get a bunch of folks together instead!” And they did. That first year, there were about 20 seniors who gathered. Since then, HANDS has grown to partner with Age Well, Burlington School Food Project, Elks Club, and Temple Sinai to provide both sit-down and delivery options on Christmas Day. Hundreds of volunteers and businesses lend a hand along the way by donating money or gift bag items, giftwrapping, cooking or serving, and delivering meals. This past December, HANDS helped provide 500 meals and giftbags to adults 50 or older, primarily low-income seniors. The Holiday Dinner on Christmas is the epitome of a heartwarming community effort. Learn more by clicking here.

About Rally for Change

In October 2014, City Market updated its program for collecting donations at the register! Previously, we selected a different non-profit each month and donated 5 cents for each bag our customers reused (our "Change for Local Non-Profits" program). Every register also included tear off coupons so customers could donate to the Chittenden Emergency Food Shelf. In addition, each year in February we sold $1 Hearts for the Intervale Center and in September $1 Lunch Trays for Hunger Free Vermont, with all donations going to each respective organization. We've consolidated all of these programs into our new "Rally for Change" program which allows customers to "round up" their order at each register, each time they check-out at the Co-op.

In the name of education, opportunity, and streamlining how we do things here at the Co-op, we created a Rally for Change program! This program allows customers to “round up” their payment at the register (e.g., a $25.42 checkout could be rounded up to $26 for a $0.58 donation). The Co-op will then donate this “round up” change to a variety of local non-profits each month (so, not just one!) that are doing amazing work in our community. Want to round up to the nearest five or ten dollars? You can do that too! Each month, we’ll share who will be receiving the donations (in our newsletter, with store signage and through staff education).

With more than 4,000 transactions each day through our registers, we all have the opportunity to share what we think of as “small change” to rally for bigger community-wide change. This new Rally program will take the place of the “tear off” coupons we have at the registers and will also take the place of our Change for Local Non-Profits (or bag refunds) program.

Not to worry, a large percentage of each month’s donation will go to the Chittenden Emergency Food Shelf and we anticipate that this program will actually increase their donations. Through this new program, we will also continue to offer donations to local non-profits that are on the waiting list for our previous "Change for Local Non-Profits" bag refund program (and any new ones that we add to the list!). Here’s how the donation percentages will work out each month:

  • 50% to the Chittenden Emergency Food Shelf, every month

  • 40% to an organization that aligns with the Co-op’s Global Ends 

  • 10% to a local non-profit that may not directly align so closely with our Global Ends, but still works to make our community a better place (much like the Change for Local Non-Profits Program)

This new program gives our cashiers and staff an opportunity to engage with our customers and together we’ll both support and learn more about the organizations that make our community a better place to live. We’re excited to give it a try and are interested to hear what you think!

Past Recipients

Do you run a local non-profit that aligns with our Global Ends?

Your organization can apply to become a Rally for Change 10% Partner. We are currently filling slots 4 years out (it's a popular program and our community has many amazing non-profits!). Visit our donations page to learn how to apply.